From the site:
Kidworth is about using a kid’s income (from gifts, allowance and earnings) in productive ways.
Parents register a free account and set goals with kids (or for kids, depending upon their age) and share those goals with the people in their kid’s life. (Kidworth has tools to help with sharing).
When events occur where the kid would receive gifts, earn allowance or earnings from chores or jobs, that “income” can be applied toward the kid’s goals.
Setting & Sharing Goals
Goals can be smart products, long term saving & investing or charitable giving. Kidworth has prebuilt goals identified by our Parents Council, or you can create your own.
Goals can be shared through party Invites or eCards built directly on Kidworth. Kidworth Invites and eCards include a link to your kid’s page, identifying the goals you’ve set. Therefore, recipients can support your kid’s goals by simple gift card purchase online. You can also share goals through social media (Facebook, Twitter, etc.) or by email.
Parent Control
You’ll receive email notice of any gift card purchases, and the gift will be recorded on Kidworth. You can withdraw the funds at any time. You can also track your kid’s own contributions to his/her goals.
Kidworth is totally free to parents and kids. Anyone can support your kid’s goals directly, for free. For those that purchase gift cards, there is a small service fee to cover credit card processing.
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